Under Promise and Over Deliver
Content
Definition
Under Promise and Over Deliver is a strategy where companies intentionally set expectations low and then exceed them, often to surprise and delight customers.
Usage and Context
Under promise and over deliver aims to exceed low expectations, surprising and pleasing customers.
Frequently asked questions
- What is under promise over deliver strategy? The under promise and over deliver strategy sets low expectations and then exceeds them to please customers.
- What does underestimate over deliver mean? Underestimate and over deliver is a strategy where expectations are set low so that actual results exceed them, surprising and delighting the customer.
- What does overpromise and underdeliver mean? Overpromise and underdeliver means setting expectations too high and failing to meet them, often causing customer dissatisfaction.
Benefits
Under promise and over deliver builds customer loyalty by exceeding their expectations.
Conclusion
Under promise and over deliver builds customer loyalty by consistently exceeding expectations.
