User Demographics

Content

Definition

User Demographics are statistical data relating to the users of a product or service, including age, gender, income level, etc., used for market segmentation and targeting.

Usage and Context

User demographics are statistical details about users, like age or income, used for market segmentation.

Frequently asked questions

  • What is user demographic data? User demographic data includes details about users, such as age, gender, income, and education.
  • What is demographic data in statistics? Demographic data in statistics includes information about characteristics of a population, such as age, gender, income, education, and ethnicity.
  • What are demographics in marketing segmentation? Demographics in marketing segmentation mean dividing a market based on traits like age, gender, income, education, and job.

Related Software

Google Analytics, Tableau

Benefits

User demographics inform targeted marketing efforts, increasing relevance and engagement.

Conclusion

User demographics support targeted marketing, increasing relevance and engagement with audiences.

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