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Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant

3.99 (68192ratings)

Author:W. Chan Kim, Renée Mauborgne

Published:February 1st 2005 by Harvard Business Review Press (first published January 1st 1994)

Book genres

Business, Nonfiction, Entrepreneurship, Management, Leadership, Economics, Self Help, Audiobook, Finance

Topics

Building a Successful Company, Building Startup, Scaling Startup, Startup Growth, Entrepreneurship