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Innovation Driven Entrepreneurship: 24 Steps to Help Entrepreneurs Launch Successful New Ventures

4.32 (220ratings)

Author:William Aulet

Published:August 12th 2013 by John Wiley & Sons

Book genres

Business, Entrepreneurship, Nonfiction

Topics

From Idea to Launch, Launching a Startup, Building a Startup, Startup Guidebook, Entrepreneurial Success, Entrepreneurship


"Innovation Driven Entrepreneurship "will change the way people think about entrepreneurship. Many believe that it cannot be taught, and those who are successful in starting a business are born with something others do not have. Innovation-based entrepreneurship can be broken down into discreet behaviors and processes that can be taught to the intelligent, hardworking, people using this book.

Eric Ries and Steve Blank were wrong; the road to a successful start-up is not just four steps. "Innovation Driven"" Entrepreneurship "breaks it down into 24 steps which include: Market segmentationQuantify the value propositionDefine your coreMap the process to acquire a paying costumerTest key assumptionsDevelop a product plan, and more.