Startup CEO: How to Build a Company to Success
A definitive book for any CEO--first time or otherwise--of a high-growth companyWhile big company CEOs are usually groomed for the job for years, startup CEOs aren`t--and they`re often young and relatively inexperienced in business in general. Author Matt Blumberg, a technology and marketing entrepreneur, knows this all too well. Back in 1999, he started a company called Return Path, which later became the driving force behind the creation of his blog, OnlyOnce--because "you`re only a first time CEO once."
Now, more than a decade later, he`s written "Startup CEO." As the fifth book in the "StartUp Revolution" series, this reliable resource is based on Blumberg`s experience as a startup CEO and covers a number of issues he`s faced over the dozen years he`s been a CEO.Offers valuable insights into how the CEO sets the overall vision and strategy of the company and communicates it to all stakeholdersDiscusses how to build a company`s human capital by recruiting, hiring, and retaining the very best talentExamines how a CEO must align available resources with the company`s strategy in order to ensure successAddresses what it takes to master the "How" of being a CEO--from leading an executive team to managing in any type of market
Engaging and informative, this book is essential reading for any, and every, CEO.